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FOR US THERE IS NO CREATIVITY WITHOUT STRATEGY

& VICEVERSA.

FOR US THERE IS NO CREATIVITY WITHOUT STRATEGY & VICEVERSA.

WE ARE CHERRIES, CREATIVE COMMUNICATION AGENCY

We believe in creativity as an expression of strategic thinking aimed at everything that can be important and relevant for both people and brands.

We create and preserve the values of each brand by defining them on all online and offline tools, from packaging to web design and development, from branding to digital marketing, from content creation to google ads.

LATEST WORKS

Lindt Excellence:
Chocolate Bar Packaging Development

Quando abbiamo messo in mostra l’eccellenza. Communicating the taste and quality of a product even before the first bite is a challenge in food packaging development. It's a challenge that's ...

Essilor:
Development of the Trade Catalog for Retailers

Transforming a Trade Marketing catalog into Brand Value Essilor Luxottica's Trade Marketing division, a significant producer of ophthalmic lenses, has been our client for years. Over time, we've supported the ...

Arcigay Varese:
multi-channel campaign to support centro arcobaleno

When we gave a voice and listened to the LGBTQIA+ community. What do we see when we read the LGBTQIA+ acronym? If we're lucky, we can recognize definitions related to ...

Gessi design
Rilievo Collection

THE TIME WE GAVE HOSPITALITY PROMINENCE In the world’s most prominent locations. A symbol of Italian excellence, for over 20 years Gessi has designed and produced exclusive objects for bathrooms, ...

Ilpea:
Making a Corporate Report Captivating

Elevating the Beauty of Sustainability Sustainability is a hot topic, with more companies incorporating their environmental commitment into storytelling. To convey this effectively, they rely on reports—lengthy documents often written ...

Coopervision
The experience

THE TIME WE PLACED MORE VALUE ON THE EXPERIENCE Building trade loyalty through a unique experience. The Experience: not a product, but a trade marketing project designed for the CooperVision ...

Dinamo:
How to Create a Sports Supplements Brand

Positioning, Brand Identity, Packaging, Advertising, Website, Web and Social Strategy, and Ambassador Marketing: Here’s how we created the Dinamo Brand.

Essilor
felicidirivederci

WHEN WE CELEBRATED THE LITTLE BIG REDISCOVERED THINGS THAT MAKE US HAPPY. Finally happy to see each other again. Thanks to all of us. When Essilor Italia (major manufacturer of ...

Lindt
Workspace Identity Design

DESIGNING WALLS THAT TELL A TALE OF LOVE. Experiencing a love for chocolate in the everyday. Extensive redesign of the main Lindt & Sprüngli factory in Italy focused on a ...

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