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Dikson
Sanitising Range

HELPING FAMILIES FEEL SAFER.

A new range of sanitising products by Dikson.

The corona virus has knocked the world for six and, as a result, our feelings have radically changed and so too have our habits. We’ve learnt a new way of taking care of ourselves, and feeling safe has become of the utmost importance. Dikson’s response to this new necessity has been to create a complete range of hair care and sanitising products. It was our job to take care of the visual design of the range and the in-store materials and, in the same way that the Dikson range works gently to leave hair cleaner, healthier, and glossier, our key visual was equally soft and comforting.

Project details

CLIENT: Dikson
WORK: Sanitising Range
WHAT: Packaging / Point of sale material

NASCE BLOOM, UNA NUOVA VITA PER I CAPELLI.

BLOOM è una linea completa di coloranti per capelli senza ammoniaca, PPD e altri elementi chimici dannosi. Grazie a un mix di olii naturali donano ai capelli molto più di un nuovo colore, ma una nuova vita. Per il lancio abbiamo preparato ogni singolo strumento – naming, branding, packaging, strategia social e web – con una sola idea in testa: comunicare bellezza, naturalità, ottimismo e un pizzico di glamour.

Project details

CLIENT: Dikson
WORK: Sanitising Range
WHAT: Packaging / Point of sale material

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