We created Lindt Chocolate Stories: the magazine of spring, ideas and chocolate.

A project like the Lindt Magazine distributed with leading women's magazines and in Lindt Stores requires more than just a nice idea: it needs interesting content and an enlightened customer. And above all, a clear marketing objective: to bring people closer to a brand so exceptional that it is experienced as distant. Word after word, recipe after recipe, the first 2 issues are already part of our stories.

Step by step, or rather leap by leap as Gold Bunny would do, the brand becomes more familiar: a naming to give value to the stories, a logo enriched with an icon, a fresh layout, immediate content that is never banal, like Lindt.
Cioccolato Stories is a fresh, cheerful, chocolatey, spring-like magazine that speaks the language of Chocolate Lovers and makes them fall in love with the world of Lindt, page after page.
In addition to the editorial design and creation of all content, Cherries took care of all shootings, both outdoor and indoor, for the main articles.